HOLIDAY SEASON 2021: HOW DO RETAILERS HAVE TO PREPARE?

HOLIDAY SEASON 2021: HOW DO RETAILERS HAVE TO PREPARE?

Only 7 weekends left until the Christmas weekend! Many people say it is the most wonderful time of the year. In our opinion it is, is it for you as well? Almost every street is lighted again and you can find decorated trees at every corner. The Holiday Season is very...
SHOPPER MARKETING, KNOW YOUR CUSTOMER

SHOPPER MARKETING, KNOW YOUR CUSTOMER

How shopper marketing attracts the shopper’s attention and motivation to buy your product.. Can you imagine yourself in a situation where you are going to the store to only buy that one product that you just needed? Almost impossible. Moreover, the path to...