A neglected part of communication material is shelf presentation. We think this is a shame, because it is one of the most important positions on the shop floor.
To achieve maximum communication with the consumer, your shelf presentation has to be outstanding. This is because a large proportion of purchasing decisions are made in the shop, in front of the shelves.
At Retail Communications, we always search for innovative ways of making sure your product or brand stands out. One possibility is to magnify specific characteristics, while another is to work with small details that subliminally stimulate emotion and recognition in shoppers. We give shape to your message.